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Indian Hotels Company plans to expand with 120 new properties to capitalise on travel and wedding boom
Hospitality and Healthcare - Nov 11,2024 -Indian Hotels Company (IHC), the parent company of Taj Hotels, is aiming to expand its footprint by adding 120 new properties across the country in the coming years. This strategic move is designed to tap into the growing demand for travel and weddings, both of which are experiencing a resurgence post-pandemic.
The company, which operates a range of luxury, mid-market, and budget hotels under brands such as Taj, Vivanta, and Ginger, is focusing on increasing its presence in key tourist destinations as well as in emerging regional markets.
As part of its growth strategy, IHC is looking to expand its offerings for both leisure and business travelers, with a special emphasis on properties that cater to the growing demand for wedding venues. Weddings have become a lucrative segment, with many families opting for extravagant celebrations at hotels and resorts, creating a new revenue stream for the hospitality industry.
IHC's move to expand its portfolio aligns with broader trends in the Indian travel industry, which is witnessing a strong recovery as more people travel post-pandemic. The company is also focusing on sustainability and digital innovation as it looks to modernize its operations and attract a new generation of travelers.
This expansion plan is expected to enhance IHC’s competitive edge in the crowded Indian hotel market, which is seeing an influx of both domestic and international players. With a strong brand portfolio and a focus on offering a premium experience, IHC is well-positioned to cater to the evolving needs of today’s travelers and event planners.
Company : Indian Hotels CompanyRecent News
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